More Direct Bookings
Your trusted vacation rental marketing partner for more direct bookings & repeat guests
It’s easy to let your marketing fall to the back burner with everything else going on, even if you already know consistency is key. If this sounds like you or it’s become too time-consuming to manage your content creation, email marketing, social media scheduling, SEO, and digital ads — then it’s time to find a marketing partner who understands how to reach your goals!
When you partner with us, you get an extension of your team that will provide you with the resources to grow your business while you focus on what matters most.
Customized marketing plans made easy
Our services keep you ahead of the trends and get your listings in front of more prospective guests! Your package will be customized based on your goals and budget, but the top 4 strategies we implement for our clients are:
SEO
We can help you learn what your guests are searching for & rank higher within search results organically!
Email marketing
Reach past guests and website leads through monthly newsletters and strategic drip campaigns.
PAID SEARCH
Harness the power of highly effective digital ads on Google and Facebook to reach your guests.
Social media
Stay top of mind and engage with your current audience, reach new guests, and get more bookings.
Always data-driven & transparent
We love data; you might even call us nerds! Do you know how your digital marketing is currently performing? How many people visit your website? Maybe you want to know the percentage of bookings that are direct vs. those made through the OTAs?
When you work with us on a monthly basis, you will have access to a comprehensive interactive report that is tailored to your specific KPIs. It will provide you with a variety of metrics where we can track what’s working and what can be improved upon.
How does it work?
As a brief rundown, we craft and implement a customized plan based on the goals you want to achieve. During our initial (complimentary) consultation, we’ll take a close look at what you currently have implemented, where you would like to go, and how we can work together to get you there.
On a monthly basis, we’ll be collaborating together on current market trends and our team utilizes top vacation rental data software to get to understand your specific area more intimately. We’re even well-versed in many of the PMS (property management software).
Plus, you won’t find a required long-term commitment when you partner with us. We never want you to feel “locked in” and fully believe that if we’re continually performing month over month, there will be no reason to leave.
Frequently Asked Questions
Why should we pick you over another agency?
For starters, we have a proven track record of helping vacation rental management companies like yours increase direct bookings and gain more properties to manage!
Aside from that, we’re not just data and marketing nerds — we also have a true understanding of what it’s like to work day in and day out at a company like yours. From guest services and operations to being out in the field, we know firsthand how to provide exceptional guest experiences and the pain points of homeowners.
Additionally, we’ve personally seen the disconnect that can happen between management companies and their 3rd party agencies. It’s our mission and commitment to build relationships where we’re an extension of our client’s team, instead of working against each other.
What does monthly marketing cost?
The majority of our engagements are monthly marketing packages, where there will be set services we provide each month. While your specific package will determine the exact fee, our monthly marketing packages start at $950 per month and reach up to $5,000+ per month.
Do you offer one-time projects or other services?
Yes, we sure do! From listing descriptions and optimizations to designing in-property materials, our team is well-versed in a wide range of marketing solutions for vacation rental managers. We also take on a few select custom website design and development clients each year.
Can I see a sample of your results?
Of course! Our team would be happy to provide you with samples of the results we’ve achieved for our clients! We’re currently working on publishing case studies to view online — however, as you can appreciate, some clients do not want their sensitive data published publicly.
For now, feel free to reach out to us by email or schedule a call and we’ll provide you with an in-depth look of direct booking, SEO, Google Ads, email campaign, and other channel performance!
What do the monthly reports include?
Your monthly report will include an in-depth view of your website analytics, direct booking overviews, and break downs of how each channel is performing. You can learn more about our custom reporting dashboards by following this link.
How often are you in touch with us?
We’re here whenever you need us! Most of our clients schedule a comprehensive review call each month to go over performance, marketing trends as available, and upcoming strategies.
And, you can always reach us via email or schedule any other type of meeting over the phone or screenshare chat.
What is the onboarding process like?
For our monthly marketing clients, we typically start by performing an in-depth review and snapshot of where you currently are across all channels. The question we want to answer is what’s been working well so far that we can build upon, and where are the areas that may need extra attention.
From there, your initial marketing plan will be crafted and we’ll go through a learning phase to make sure everything we publish speaks to your audience and is in your brand voice.
As for the technical side, we’ll walk you through how to provide us with access to your various accounts.
Have questions about the onboarding process? We’d be more than happy to discuss what this looks like in more detail. Either email us or schedule a call today!